If you know anything about hip hop, you know the name Karen Civil. She’s best known from her blog that gives its readers “an industry insider look into hip hop“. However, Karen also manages different artists, including YG and Nipsey Hussle, and has been pivotal in making business relationships between artists and major companies for endorsements, which has been extremely important as artist become more dependent on other streams of income than just music sells.
Today, Karen visited the Ebro in the Morning show on Hot 97 to promote her new book, “Be You and Live Civil: Tools for Unlocking Your Potential and Living Your Purpose“. While there, she also talked about her relationships with artists, how she started her business, and gives advice to up and coming bloggers (around minute 17), like myself. Check it out below. If you’re a fellow blogger, comment on ways you’ve built or are building your fan base and any tips you may have.